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Master in Foreign Trade and International Marketing (MIB)

EENI GLOBAL BUSINESS SCHOOL
Online

€2.358 - (R$8.597)

Informação importante

  • Master
  • Online
  • Duração:
    1 Year
  • Quando:
    à escolha
  • Campus online
  • Serviço de informação
Descrição

The 15th edition of the Master in Foreign Trade and International Marketing (MIB) (distance e-learning, English, 60 ECTS) is designed to provide all the knowledge, tools and techniques necessary to manage all technical aspects related to International trade and Global Marketing of an import- export company. The Master in Foreign Trade and International Marketing consists of two modules:

International trade: to provide all the knowledge, tools and techniques necessary to manage all technical aspects related to foreign trade of an export company (Incoterms, transportation, customs, documents, payments, documentary credits, international finance, contracts...)
Global Marketing: to provide all the knowledge, tools and techniques necessary to manage all technical aspects related to Global marketing of an export company (Export prices, product, promotion, brand, segmentation, distribution...)

Informação importante
Esta formação é para mim?

intended for all those wishing to specialize in International trade and global marketing. The Master is designed for people without previous knowledge or experience in international business as it begins with the basic knowledge of International trade.

Qual é o processo de inscrição?

We will contact you for enlarge information

Requisitos: Bachelor degree, internet access

Instalações

Instalações e datas

Início Localização
à escolha
Online

O que se aprende nesse curso?

International Trade
International Marketing
International Business
Customs
Logistics
Exportation / Importation
Exportation procedures
Incoterms

Programa

1-      Module1: FOREIGN TRADE

  1. Globalization
  2. Introduction to exporting
  3.  Documentation in International tradeIncoterms
  4. Customs Procedures
  5. International transport
  6.   Methods of payment. Letters of credit
  7.  Finance of International trade
  8. International contracts
  9. Export department
  10. Trade in services


Module 2. GLOBAL MARKETING  International Marketing

  1.   Market Research
  2. International Product Policy
  3. International Pricing Policy
  4.  International Promotion Policy
  5. International Distribution
  6. International Segmentation, Brand and Positioning

Informação adicional

Partial Scholarships available. Request us for your scholarship